Real Estate Learning Center

Secrets to Making a Home More Sellable

Helping a client sell their home and worried about getting its value? If you want to maximize the value of their home, there's a little more to it than simply putting the house on the market and hoping for the highest price. Whether you're selling or looking to prep...

How to Build Trust Online as a Real Estate Agent

Real estate agents can find it challenging to keep pace with online marketing in an ever-changing market. Social media best practices change, website tools age, and it’s more important than ever to distinguish yourself from the competition. How do you stand out and...

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Tips for Winning Over Your First Listing

Your first listing may be the hardest of your real estate career. Use these tips to win over that first client and build for future success.

Should Agents Use Google or Facebook for Marketing?

Both Google and Facebook can be great ways for real estate agents to grow their business, but they have some important differences you should know about before you start marketing. Google expert, Allia Lewandowski, and Facebook expert, Joel Klopfenstein, join the Real Estate Roundtable to compare the platforms for agents trying to decide where to put their time and effort. Plus, they offer ways to start using both platforms for free.

Improving SEO for Real Estate Websites

Search engine optimization has become more important than ever for agents wanting to be discovered online. Learn how to improve your search performance in this guide.

20 Tips for Amazing Real Estate Instagram Posts

Instagram is like a digital, branded portfolio perfectly designed to attract and engage with prospective real estate clientele – an opportunity that should be maximized. So, how can you stand out from the crowd? Here are 20 top tips for creating amazing real estate Instagram posts.

Creating a Facebook Page for Your Real Estate Business (Part 2)

In this episode, we continue our discussion Facebook page designers Quella Hendley, Mercedes Hendley, and Gabriel Blair-Castro. They share more info about how create a fully optimized Facebook page. The team also shares important information about how to make sure your images look their best on social media.

53 Real Estate Video Ideas for Agents

When it comes to engaging clients and building trust on the internet, almost nothing beats video content. Unfortunately, many agents don’t take advantage of videos for real estate because they simply don’t know what to talk about. Consider that problem solved. Here are 53 real estate video ideas you can use to attract clients and build your brand.